The evolution of infant nutrition: The formula for success

The interest in infant formula products remains strong as rising birth rates and disposable incomes are characteristic of the BRIC countries.

We’ll take a look at how far infant formulation has come and its impact on current infant-feeding trends and child health. We’ll also discuss the challenges these products face and the opportunities available in a competitive market.

In this webinar you will learn about:

• Infant formulas and the development of common childhood illnesses
• Are infant formulas responding to a growing infant’s nutritional needs?
• Differences between breastfeeding vs. formula-feeding and the link to child health outcomes.
• ‘New’ ingredients and their role in current and future infant formulations

Sandra Einerhand & Will Chu



Sandra Einerhand
Founder Consultant Speaker
Einerhand Science and Innovation

Dr Sandra Einerhand recently founded Einerhand Science & Innovation BV, a company providing science-based strategic advice and services to infant formula and other food (ingredient) companies going from new product ideas to product commercialization and go-to market communication. She is a member of the scientific advisory board of Triskelion and works on a freelance basis as fellow Presans, a service provider in innovation.

Before she worked for Danone Nutricia Research (NL), Tate & Lyle Ingredients (F) and Lipid Nutrition (NL) as Scientific Program Director and Nutrition & Health Director leading large scientific programs to bring new prebiotic, probiotic and fermented products (among others) to the market with scientifically proven health benefits yielding several patents.
She has more than 20 years of experience in business-oriented research management and innovation in the area of early life nutrition (including prebiotics, probiotics and lipids) and gut and metabolic health sciences.
During the first part of her career she worked as associate professor specialized in prevention and treatment of gastrointestinal diseases in children and published over 90 articles in peer-reviewed journals and secured fundraising from national and international organizations. She studied Chemistry in Amsterdam and has a PhD in Life Sciences.


Will Chu
Science Editor
NutraIngredients and FoodNavigator

Will Chu is the science editor for NutraIngredients.com. Before joining William Reed, he worked as a science editor and journalist for B2B, B2C and corporate organisations, writing for digital and print publications. He has a degree in biological sciences and masters in journalism from Sheffield University.